Consent Preferences
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Our Founder


A Market Disruptor...
with a proven record of innovation.

Amy Hollis' passion, which has been foundational throughout her experience in the core and voluntary benefit spectrum, is to assist employers in optimizing overarching Total Reward strategies and cost-saving measures by creatively and effectively linking employer- and employee-paid benefit approaches.

An introduction

Hollis is well known as a leader in the design, implementation, marketing, communication, and enrollment of voluntary benefit programs, predominantly within the large employer market. 


With more than 20 years of benefits expertise, primarily focused on voluntary benefits, Hollis also has broad experience with: 

  • employer- and employee-paid benefit plans, designs, and pricing.

  • benefit enrollment and administration systems.

  • voluntary plan regulatory expertise and application related to ACA, ERISA, DOI, etc.


During her career, Hollis has created and led multiple highly successful voluntary benefit practices for preeminent, national benefit consulting firms such as: Willis Towers Watson, Buck (formally Conduent/Xerox), and Marsh McLennan (Mercer).


Hollis developed nationally recognized teams within these organizations that continue to drive the industry.  Over the last decade, Hollis has been engaged with nearly half of the Fortune 500 organizations, either directly or through her teams, as lead strategist in the overall design, provider selection, and successful implementation of voluntary benefit programs.


Prior to her career in the voluntary benefit area, Hollis was a National Sales Director for a health care cost management provider in the large employer market.

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